21 November 2014
Category:
The Daily News

4 Tips for Better Shade Outdoors

outdoor awningsAustralia is blessed with bright, sunny weather for most of the year. Although natural light and sunshine has numerous health benefits—both physical and mental—too much of it can be dangerous. Because of this, homeowners across the Land Down Under are constantly finding ways to add more shade to areas outside the home.

Here are some effective ways to shade outdoor spaces and improve its visual appeal at the same time:

1. Put up awnings

Outdoor awnings offer shade and keep your outdoor space cool during hot summer days. There are different awning materials you can install. Most fabric materials are resistant to mould and ultraviolet light damage, so you have assurance that the shade provides optimal protection. If you are shopping for outdoor awnings, Perth window furnishing experts can help you pick the right colour and style that will match your exterior space.

2. Install pergolas

Pergolas are easy to build, which is why they are also a popular choice among Aussie homeowners. You can put climbing plants, like grapes or start jasmine to add shade and enhance the aesthetic appeal of the space. Make sure to pick those that suit the general climate in your location when choosing plants for the pergola.

3. Attach curtains

It’s important to keep a cool ambiance if you’re using your outdoor space as an entertainment or relaxation area. Attach curtains or blinds. This will not just screen the sunlight, but also can create a dramatic and soothing effect.

4. Plant trees

What better way to create shade than by using trees? Natural shade is the way to go. Experts say that deciduous trees offer great shade in the summer. Before planting trees, though, be sure to know how high the tree can grow.

Shady areas will allow you to enjoy your outdoor space. Keep calm and keep your space comfy and cool.


18 November 2014
Category:
The Daily News

Handling Plumbing Emergencies in a Business Setting

Water ValveAs a business owner, you must be ready to impress your customers all the time. Proper maintenance and regular cleanups are important to keep your location impressive and appealing. But, emergencies can still happen and catch you off guard. Human errors are tolerable, but structural problems like plumbing are harder to solve.

Don’t panic and learn how to handle a plumbing problem. A flooded bathroom, busted pipes or leaky sink could stop your business operations. It’s advisable to call a reliable San Diego plumbing company, especially if the problem is serious. Make sure you choose a company that provides emergency services to help you solve the problem fast.

Here are some pieces of advice you can follow to handle a plumbing crisis before the experts arrive:

Be Alert

Tell your employees to notify you or the management right away if they stumble upon a flooded bathroom or any other problem. The faster you learn about the problem, the quicker you can call for professional help. It is also important to catch the problem before customers do to protect your credibility.

Turn Water Valve Off

For businesses that rent spaces in small buildings and can access the water valve, turn it off to prevent further problems. Having a person responsible for this can be good, but let all your employees know as well. Turning the water valve off will stop water from flowing and causing more damage.

Compensate

If the emergency disrupts your customer’s experience in any way, make sure you earn back their trust. Apologize and even offer them some freebies or coupons if you can. Don’t let them leave disappointed, as this can ruin your credibility.

It’s easy to lose control and panic during emergencies, so you must prepare yourself to handle it well. Keep your head clear and document all issues to prevent them from happening again.


14 November 2014
Category:
Business Adviser

Google Joins the Pirate Wars

GoogleGoogle has been rolling out update after update in an effort to make the entire search experience better for users. They’re getting rid of spam sites, and pushing the ones with meaningful and informative content up the rankings.

All of these changes sometimes put businesses at the losing end, placing Google at the center of their ire. But, sometimes the search giant pushes an update that benefits businesses for a change. Google Pirate is the latest update to roll out, and it’s helping multiple industries combat online piracy in a big way.

A Knockout Punch

Just to be clear, Google isn’t directly joining the fight against piracy. Google may be a big company, but each site belongs to someone else. The search engine is just making it harder for people to find sites that pirate material, and hopefully discourage them from actively seeking them out.

This is big news for many firms that offer services focused on website marketing, says imaseo.co. The way the algorithm works is by counting the number of service links taken off the site because of DMCA take downs. This isn’t a new function from Google; instead of simply downranking the offending page, Pirate now downranks the entire site.

The Storm Cometh

After Google Pirate did its work a few days ago, there was a significant hit to torrent sites that have become the den of pirated shows, movies, and music over the years. According to industry observers, popular European torrent sites had a keyword drop of around sixty eight percent. That’s a big number that few people saw coming, and it’s starting to take its toll.

Torrent sites are saying the traffic to their sites have fallen by as much as fifty percent, and the worst may not be over. As Google Pirate came out earlier than expected, it’s unclear whether all the sites that have been hit are the only ones in danger, or if more sites will experience the same as the days go by.


12 November 2014
Category:
The Daily News

Sit Back and Relax: 5 Life-hack Tips for a Stress-free Move

recycled boxPacking a few things for a three-day vacation can already be difficult. Not only do you have to fit all the things you need in one suitcase, you have to fit the suitcase in the trunk of the car as well,. For some people, packing is just too much of a chore.

If this happens in just a weekend vacation, what more would it be if you are to move residences? Most people who are accustomed to constant relocation find it easy to pack and go. For others, they either hire Perth companies for removal services or make the process less stressing with a few hacks.

Use Recycled Boxes for Storage

As you probably need boxes to store your stuff, why not save a few bucks by visiting a photocopying establishment? The boxes they use for reams of paper are handy and do not require packaging tape to seal. In addition, you can find many people online who sell used boxes and are ready for pick up. This saves you the time and money in going to supermarkets to look for new boxes.

Start from the Hardest

Pack the most complicated room first. Most movers suggest hitting the kitchen first because you still have a lot of energy to find ways on fitting odd-shaped objects with each other inside a box. Do the same when unpacking and you will notice that you will finish faster.

Seek Friendly Assistance

Ask your friends to help you in moving and reward them with a few bottles of beer and a box of pizza after the work. This saves you more money while making sure that your things will be handled carefully. You can reward your friends by giving them the perk of choosing among the things that you will be putting up for sale or donation.

Pack an Overnight Box

As you cannot possibly pack and unpack everything in a day, put all your essential things in one transparent plastic bin, including toiletries and clothes. This gives you easier access once you get to your new house and you do not have to search each box for your essentials.

Specifically Label Each Box

Apart from what it contains, label each box with which room it goes so that you can take it straight there when taking in the boxes. In addition, put the labels on the side so that you can identify them even if you stack on top of each other.

Moving can be quite a tiresome task. No matter what your reason for moving is, a few shortcuts will lighten the workload and keep you stress-free. Always find ways to make things easier.


8 November 2014
Category:
The Daily News

Property Investment: Positive vs. Negative Gearing

Property InvestmentMost experienced investors borrow the money they invest into the property market or other venture. This is referred to as ‘gearing,’ which can either be positive or negative. It is important to understand what these terms mean to determine the best choice for your financial
situation.

Read on to learn more about positive and negative gearing:

Negative Gearing

This borrowing strategy is best for when the income from the investment is less than your expenses. Negative gearing is commonly used when talking about depreciation and interest rates, including all rental deductions.

This assumes that the property or management rights you purchase will increase in value over time. The capital gain will be used to compensate for the losses. The loss can be used to lower your taxable income and reduce the taxes you need to pay. This is generally riskier than positive gearing, so only use it when a long-term return is likely from capital gains.

Positive Gearing

This is where the income from the investment is higher than the interest rates and other expenses. This usually happens when rent is high and interest rates are low. This means that you will have additional money in your budget, but you need to pay tax in extra net income.

Positive gearing is referred to as a ‘cash flow property,’ simply because the property is putting more money in your pocket. Some investors use this approach to balance their portfolio with the additional income to pay for negatively geared investments.

Which is Better?

Negative gearing is beneficial for people with high incomes. This allows for larger deductions when borrowing bigger amounts. In most cases, you will find that a negatively geared property sees better growth than one that is positively geared. This is mainly because the income you earn on a positively geared property is taxable.

Gearing or borrowing to invest can be complicated for first-time borrowers. It is important to understand that the more money you borrow, the higher the interest you will have to pay. Seek help from professionals to help you decide between these two approaches.


4 November 2014
Category:
The Daily News

Kick it Right: A Man’s Guide to Wearing Sneakers

sneakersSneakers have evolved and are now among the most versatile footwear around. Today, these shoes are considered appropriate for almost any type of occasion, with the majority of men wearing them when heading out for the day or going to the gym.

Despite this, however, there are still some rules to follow if you want to pull off the right look. Read on to learn the proper way of wearing this timeless footwear.

Suiting Them to Suits

You can pair sneakers with a suit to reinvent your overall style. Make sure to choose simple styles in muted colours such as grey, white, or black. Fashion experts from 5 Pointz suggest sticking with a slim suit or a loose-and-easy one; not just your typical business suit.

Classics are the Best

Classic lace-up sneakers are those that you can wear with almost anything. Low-cut lace-ups are the best choice, as they have an understated style. Choose a simple colour like grey or black if you want something that will go well with your jeans or tailored trousers. The timelessness of a classic sneaker can also go well with a pair of shorts.

Adopt the Invisible Socks Concept

Socks are necessary to soak up sweat and reduce the risk of athlete’s foot. Avoid wearing visible or ankle socks, as they are more likely than not to make you look like a schoolchild. Choose low-cut socks that are unseen when you slip on your favourite shoe.

Ditch the Overdesigned Shoes

Over-the-top sneakers are a big no-no in almost any type of occasion. Bold patterns and weird colour combinations are not just awkward, but they can also send a wrong image. It can make your ensemble look costumey or even ruin a good outfit. Stay away from them and stick with the classics.

It is important to have at least two pair of sneakers – one for workouts and another for casual street style. Athletic sneakers should not be used as street wear. Although there are shoes that work well in both situations, it is still important to be distinctive with your style.


31 October 2014
Category:
Business Adviser

How SEO Changed the Business World

SEOWhat was the world like before the Internet? We’re pretty sure some of you don’t remember the days when one had to go to an actual library to look up information instead of just Googling them. Those were the days when personal videos are seen not on online video sites, but on video cameras and personal tapes.

Indeed, much has changed with the introduction of the Internet. The impact on our lifestyle is such that this fairly new life-changing invention has also produced a multi-million dollar business. In the 90s there was even a boom on the dot com industries, which actually made a lot of people instant millionaires. Suffice to say that lots of jobs were created with the inception of the Internet, more so when it was integrated into our daily lifestyle.

One particular segment that has become profitable are SEO companies, Perth has seen its own share of this boom and these experts are providing businesses with pertinent advice on how to maximize their online presence. SEO is a term that most people are not familiar with, but it is something that has been very important in the advancement of the online world. For one, it enables businesses to gauge how effective their online campaigns are. SEO companies are able to provide information like the number of website hits or how often the company’s link came up in search engines.

Apart from these, an SEO company also guides businesses on how they will turn their online advertisements and campaigns into actual profit. For example, an SEO company knows how to bring a company’s link on top of the list on search engines. They also know which type of articles and online materials are likely to be searched or clicked on by searchers.

But SEO companies are just one of the many industries that have been created ever since the Internet became a big part of the modern world. Industries, such as online design, news websites, blogs and social media sites have also become huge profitable businesses in the last couple of years. And as people become more and more connected online, it’s not surprising that even more jobs will be created in the next couple of years.

Indeed, life as we know it is no longer the same. And if a business wants to be a success, it should maximise all opportunities offered online.


29 October 2014
Category:
Medical Standard

Your First Pre-Natal Visit: What to Expect When You’re Inspected

visit pregnancy doctorPre-natal visits are essential for a healthy pregnancy. Experts recommend that women visit their obstetrician as soon as they feel they’re pregnant. Although women can confirm pregnancy through home tests, doctors still encourage physical examinations to begin the prenatal care.

Knowing what to expect during a pre-natal visit may reduce your anxiety.

Preparing Before the Appointment

Before the appointment, list down all your concerns and questions about pregnancy so that you’ll never forget to bring them up during your consultation with your obstetrician. Take note of the food, drinks and medication you consume so you can ask the pregnancy or obstetrics doctor on whether they are safe for your health and the baby. Don’t be afraid of talking about sensitive matters and strange symptoms so that if there’s a potential problem, the doctor can immediately identify and recommend solutions for it.

Most Common Prenatal Tests

The medical practitioner will conduct ultrasound to confirm your due date and check the baby’s heartbeat. They may also administer laboratory tests, such as complete blood count (CBC) to check blood problems; rubella to inspect the body’s resistance against measles; varicella to test immunity against chickenpox; urinalysis to see if there are kidney diseases, bladder infections, and diabetes; genetic tests for sickle-cell anemia and Down Syndrome.

Expecting Doctor’s Questions

The doctor is likely to ask questions about your health history. They will ask you about menstrual cycles—the duration, regularity and the date of your last period. They may also inquire about gynecological and psychiatric problems, drug allergies and previoussurgeries. It’s important to be well aware of your family’s medical history as well so that if there are diseases that run in the family, doctors can prepare for potential risks.

Pre-natal visits are important to ensure the health of mothers and babies, so make sure to prioritize this medical appointment.


28 October 2014
Category:
Business Adviser

3 Ways to Keep Potential Clients from Ignoring Your Emails

Email MarketingEmail marketing has proven its worth in modern online marketing. Experts agree that maintaining a list of existing and potential clients is a good strategy, as this helps spread the news about a particular brand. It also increases the chance of converting visitors who signed up to a newsletter into loyal customers. The challenge, however, is keeping these people from clicking the “Delete” button.

According to digital marketing specialist KSL Interactive, email marketing doesn’t end after you send the message. That newsletter is sure to appear in the inbox of the recipients. The question is, will they even bother to open it or will they just treat it as one of the spam messages they receive every day? And if they decide to open it, will they keep reading the content?

These tips will help you convince potential customers that your message is worth reading:

Impress with a clear and well-written subject line

The subject line is what recipients see the moment they open their inbox. They will decide whether they’ll open a message after seeing what it’s all about. Writing sincere, compelling lines is key to making prospective clients curious about the contents of your message.

Never break your promises

Deceiving customers with a catchy subject line and misleading content is a bad idea. Sure, you can make them click the message, but you will risk your chance of earning their trust. Make sure the message really talks about what you mentioned in the subject line. Otherwise, your effort will go to waste.

Structure the content wisely

Place the most important words or phrases in the uppermost part of the content. Go straight to the point and provide what the customers want to see or read. You can grab their attention by creating a compelling subject line and opening paragraph.

If done right, email marketing can boost your sales and increase your client base. Learn more about the most effective strategies by consulting a trusted digital marketing agency.


25 October 2014
Category:
The Daily News

Cover Me: Choosing the Right House Fence

house fenceSecurity is a major contributor to how comfortable a family feels whenever at home. Aside from the walls of the house itself, house security can also be credited to the gate and fences in the yard.

Selecting the type of gate should not be a complicated matter for any homeowner. According to experts from Boardwalk.com.au, most Perth residents prefer aluminium gates over others because of its strength and aesthetic appeal.

Suitable Material

The material used for a fence usually depends on what the exteriors of a home looks like. For standard houses, you can stick to the wooden plank fences or metal grill ones. Some homeowners also prefer a combination of both, using metal frames to hold wooden planks. Others, meanwhile, use tempered glass for fencing. This adds class to your house and ensures security because of its sturdiness.

Measuring Privacy

As gates make up only a portion of the front area, the fences are responsible for majority of the security around your house. If you want total privacy, choose a fence with little to no gaps between boards. You can also use climbing plants to add sufficient cover and make things look more creative.

Required Height

You should also consider the height of your fence. To measure your desired height, sit on a chair and stand up to make sure you get the right measurements. Privacy around any outdoor seating areas and pools should be your priority. If you have yet to decide on a lower or higher design, then you might want to think about getting stepped fences instead. This presents a viable solution without ruining the look of the fencing system.

Wind Breakers

Strong winds are annoying because you cannot fully enjoy outdoor activities on your roof deck as it keeps on blowing things. Blocking off the breeze, though, can also block significant amounts of light and the view. This is why experts recommend installing glass fences – a good way to shield the wind, but not the view.

Installing fences is not as easy as most people think it is. Knowing about your specific needs, however, helps make choosing so much easier.